The constant evolution of online marketing is becoming challenging, especially for those not in the industry. I gave a presentation a while back on building your professional brand and becoming a top influencer. Most interesting about this presentation was that everybody in the room was more conscious of their personal brand than ever before. I ...
Tag: executive brand management
I recently had the privilege of presenting to the board of directors of the NTCA–The Rural Broadband Association, which represents about 900 independent, community-based telecommunications companies. This presentation was custom-tailored as an overview “social media primer” for the local board members representing a mostly retired demographic. When polling the audience with a show of hands ...
The 90th Annual conference for the American Association of Cosmetology Schools was held in Phoenix in November of 2014. I was honored to be selected to present as the subject matter expert to the spa and cosmetology school owners workshop. What made this workshop conference work was the ability to focus on best practices for a ...