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Tag: Advertising ROI

Everybody wants at least a 2 to 1 ratio on ad spend but many of our clients require making $3 for every $1 spent for ROI. Learn how with MINT Social.

What is Google Page Rank and Why do I Care?

Google Page Rank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer ...