We are changing up the traditional blog post and making it more INTERACTIVE! Is the ‘Next Generation’ blog post more like a blog story…read/click, read…click…read…engage (with images guiding your way)? Give our blog story a test drive – “At what stage are you at with your social media marketing (for you or for your business)?” Click the ...
Expert WebSite Evaluations on Tuesday, July 13th at 6:00 pm In July, the Arizona Interactive Marketing Association will explore a new and exciting format, as top internet marketing professionals from throughout the Phoenix market will provide expert analysis, evaluation and critique of websites for small local businesses. Some of the Valley’s most respected and recognized ...
Advanced social media marketing (thinking) – Social media profiles, domain names, online content, keyword rankings…digital assets? Your business has a website and your businesses is doing some sort of social media marketing (whether you realize it or not). In other words, you are the promoter and so is anyone else online (like it or not). ...
The other day I was over at the great web marketing blog dosh dosh and read an interesting post on marketing your website without search engines. This got me thinking back to my early days on the web when I was in college (Does anyone remember those news updates?). Basically, I would have to spend ...
Do you remember Stretch Armstrong? Although I did not have the toy, I certainly found pleasure in trying to destroy it or stretching to its maximum capacity as a kid (and you could). This reminds me of the current McDonald’s campaign “eat like an Olympian.” Here it is in a nutshell: create a sauce that ...
Beginner Social Media – Every online business must have the basics in place when it comes to social media marketing. If you are still not sure ‘if’ social media makes sense for your business, then you might as well delete your website from the Internet. This is not a pitch for using Mint Social. If ...
Many years ago, Pepsi announced that it would not be advertising in the Superbowl for the first time in 23 years. Why, after so long, would Pepsi concede that large of a customer mindshare to rival Coca-cola? Their answer is, in my opinion, the canary in the coal mine for a television dominated media and ...
If arguably 75% of all Internet traffic ends up in a social network, (Flicker for photos, YouTube for video to articles, press releases, audio, you name it) then it really is a Content Game. So how do you win the content game online? This always bring to mind the thing with have heard forever and ...
There’s a lot of talk about social media and the need for individuals and businesses to get engaged with the conversation or relinquish control. Is this too harsh of a statement? Social media is a time commitment and keeping up with creating fresh content can be challenging. So here is social proof that with the ...
I had the privilege of being the first outside vendor to present at the Arizona Coalition to End Homelessness and the Arizona Department of Education conference this week. Governor Janice K. Brewer was the featured speaker at the 16th Annual Statewide Conference on Homelessness, “Growing Home: Nurturing the Present to Cultivate the Future.” My topic ...
