Top 10 List for Getting Poor Social Media Marketing
How can you get the least out of your blog marketing efforts? We let’s start with the things you should do to get the least results from your social media marketing:
1. Use boring titles in your blog posts that do not grab the interest of the potential reader like “The Sun is Hot in Summer”.
2. Talk about topic that no one is searching for like “shoe string shoe laces”.
3. Use one word keywords like “business” for tags in your post.
4. Use unpopular search terms in your title, blog post and in the tag to cut down on the organic search engine traffic and overall traffic potential (this helps you to overpay for unused server space).
5. Find content that you like online and copy it word for word in your blog post with no reference or link to the source. (Remember those school days of getting others to do your work.)
6. Talk about a topic that everyone knows about and repeat the same story details to not surprise your reader or have any element of controversy (think white bread).
7. Only talk about yourself and/or your business and only link to your own stuff (preferably one site so that Google knows you are nothing but a spam blog).
8. Buy an email list (the cheaper the better) and send some cheesy email out every day to the same list linking to your blog and company website. This will help to expedite getting blacklisted by all the online companies that matter.
9. Buy links on spam blogs and sites associated with #8 above so you can have guilt by association from your link(s).
10. Openly bash your competition and anyone else for that matter over and over again so that you develop a predictable pattern for your posts.
OK, I have some more because I am having fun while drinking my beer (just changed from a New Belgium Skinny Dip to a PilsnerUrquell)…mmm, tasty!
11. Talk about something completely irrelevant to your blog post in the middle to throw people off track (oops I just did this one).
12. If using WordPress, MovableType.com or other blog publishing tool that provide access to the meta data, keep these fields blank or make it different than what your post is about (like throwing in Brittney Spears).
13. Do not add images to your blog post and make your content one long continuous text block with no breaks (we all get intimidated by the novel War and Peace so why not make your blog post the same way).
14. Do not write posts on your blog and keep it empty.
15. Do not use social bookmarks like DIGG, Del.icio.us or Stumble Upon or feed your RSS into profile pages in the top social networking sites. In fact, if you have profile pages be sure to not update these or add links to your blog and company website.
I think this covers many of the top points to making your blog marketing and social media marketing efforts become search engine repellent. Have fun!
With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses. Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix. Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.