MINT Social is Now Google Partner Certified
MINT Social is now a certified Google Partner. Thanks to the hard work and determination of the MINT Social team, we are now recognized as Google AdWords experts to be knowledgeable in Google’s inner workings. To become a Certified Partner, a company affiliate must complete the Adwords Fundamentals exam, and one of the other exams is just one step of earning our badge. There are 6 exams: Adwords Fundamentals, Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, and Shopping Advertising to complete. These exams ensure that we are familiar with these areas, advertising concepts, best practices, and knowledge and experience managing campaigns on many different platforms. To earn and maintain Partner status, we have to adhere to Google’s standards, or our partner badge will be revoked.
Every year the MINT Social team completes the exams to maintaining our knowledge and using Google Adwords to its complete capabilities. Earning Google Partner certification is important because verified by Google, we know how to put your Company’s name right in front of the customer, we use the best practices to get advertising out there, and we have to show to Google that we have a “healthy amount of activity” in advertising dollars being spent. MINT Social sees the value in this certification,
“…[it] demonstrates a level of fluency and expertise in the finer points of digital advertising. A lack of certification doesn’t necessarily mean a person isn’t skilled at running digital campaigns (there is no better teacher than experience). Still, it’s definitely a useful tool to keep up-to-date on the latest changes to Google Advertising and be aware of the best practices. The exam is highly specialized and is only real value to people whose role is focused on a digital strategy.”
Please don’t spend money and time throwing ads out there and hope your audience sees it. Our goal is to offer fresh ideas for local, mobile, social, search, and web. Let MINT Social, a Google Partner, and our team of experts make sure your company’s name and the message gets in front of the right people at the right time. Contact us today!
With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses. Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix. Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.