About Shannon Bradley
Position:Digital Media Director
Meet Shannon Bradley Digital Media Director for Mint Social
Shannon has over 15 years of marketing experience with extensive experience in implementing marketing plans that include direct mail, advertising, promotions, trade shows & seminars, public relations, and branding. In recent years, she has has turned more toward email marketing and social media marketing.
Possessing superior project management skills as well as product launch experience, she created and implemented integrated marketing campaigns that incorporated a brochures, direct mail, sell sheets, postcards, posters, promotional items, trade show materials and internal & customer facing seminars. A specialty area of Shannon’s is customizing national campaigns and to give a localized flavor and appeal to the target market as well as specific niches and markets.
She launched a green marketing campaign with traditional trade publication business that reduced costs and increased efficiency by enabling subscribers to sign up for the print product but also electronic newsletter offerings at the same time, boosting traffic & delivery numbers for greater advertiser impact as well as reducing renewal costs.
She’s managed 100’s of events, tradeshows and seminars that included merchandising, sponsorships and company sales while working in the sports marketing & legal industry. Specialty areas include marketing communications, direct marketing, trade show, project management, implementation, creative services, and social media marketing